Table 4 Comparison of online followers and previous support for fundraiser
From: How much do social connections matter in fundraising outcomes?
| Variable | Campaign | |||
|---|---|---|---|---|
| Success | Failure | |||
| Median | Mean | Median | Mean | |
| Avg. followers (external) | 322 | 602 | 148 | 417 |
| % of backed campaigns (internal) | 0 | 57.79 | 0 | 43.06 |