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Table 1 First Wave of Digital Finance Environment 3.0 Project

From: FinTech in Taiwan: a case study of a Bank’s strategic planning for an investment in a FinTech company

Service Item

Target Customer

Deposit

Closing a deposit account

Current deposit account holder

Opening a predesignated account

Current deposit account holder

Approving payment transfer application via fax

Current deposit account holder

Credit evaluation

Agreeing to allow the bank to conduct online credit check

Current deposit account holder or loan account holder

Credit card

Applying for new credit card

Current deposit account or existing credit card holder

Applying for microfinance

Current credit card holder

Applying for installment

Current credit card holder

Wealth management

Opening a trust account

Current deposit account holder

Completing “Know Your Customer” survey

Current deposit account holder

Completing customer risk tolerance survey

Current deposit account holder

Accepting or terminating agreement of trust product recommendation

Current deposit account holder

Joint marketing

Filling out joint marketing agreement

Existing deposit account holder